Product. Brand. Launch.

From first product sketch to sold-out launch, we build lifestyle hobby brands from the ground up. Built for passion. Built to last. Built to scale.

HIRE OUR TEAM
Tripletail.

WHAT WE DO:

Brand incubation.

We don’t just make products—we build brands with a pulse. Every decision, from positioning to packaging, is designed to spark obsession and drive demand from day one.

Brand Purpose

We shape disruptive brands from the ground up. Name, voice, identity, and positioning crafted to connect with hobbyists and challenge the status quo.

Product Dev

Design real things people want. From napkin sketch to CAD to prototypes, we turn smart ideas into physical products that punch above their weight.

Supply Chain

We run the full production stack. Trusted factories, global sourcing, tight QC, and supplier relationships built over years of getting it done.

Market Strategy

From DTC to dealer networks, we build the sales engine. Launch campaigns, content, ecommerce, and the gritty back-end that keeps it running.

WE BUILD PRODUCTS
AND BRANDS FOR:

Hobby-Centric
Niches.

We don’t just make products—we build brands with a pulse. Every decision, from positioning to packaging, is designed to spark obsession and drive demand from day one.

FULL TURNKEY
PRODUCT & BRAND
MANAGEMENT.

Camino Journey

We don’t just design the kayaks—we built the brand, the product line, the supply chain, and the go-to-market engine. From concept to launch, it’s a full-stack execution in a notoriously tough category.

Explore Camino Journey

Zola Mod

A modern modular furniture brand built from scratch. From napkin sketches to logistics and launch to 6-figure crowdfund campaigns—we desig the products, manage the ops, and brought the brand to life.

Explore Zola Mod

BE BOLD.